App offers may vary by carrier and operating system, and range from free introductory and sponsored options to one-time paid and recurring subscription offers. "Freeway Overpass is here to create a new class of content-first unlimited data solutions, providing consumers a more flexible way to binge the apps and content they actually care about."ĭesigned to help solve a variety of data plan challenges, Overpass is launching with unlimited data access for both single apps and bundles of apps – including one-day, week-long, one-month, and three-month options. "Today, mobile data plans come in two forms: either expensive, one-size-fits-all unlimited plans or lower tier plans with data limits, which can easily rack up overage fees," said Gary Greenbaum, CEO and co-founder of Syntonic, the company behind Freeway. Overpass is the industry's first solution to unlock unlimited access to a wide-range of apps and groups of apps outside the bounds of a carrier data plan, giving consumers who grapple with the sticker shock of exceeding data plan limits or paying more for a higher-tiered plan, a solution to ensure they never lose access to their favorite apps. As usage continues on this upward trajectory, more and more consumers are pushing the limits of their data plans and are hungry for more personalized options to fulfill their data needs. wireless users expected to consume more than 6 gigabytes of data per month by the end of 2017, up from an average of 4 gigabytes just last year (according to recent research from Chetan Sharma Consulting). Mobile data usage has exploded in recent years, with U.S.
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